What are infographics? Social media for accountants

What is an infographic? Well put simply, it is a visual representation of information or data, which translates the information into simple images and dialogue.

One of the better know examples is the London Underground Map, which takes a network of train lines and stations of potentially overwhelming complexity and using simple colour coding makes it simple, navigable and beautiful.

We decided to try our hand at infographics because as we’re sure you know, the world of accountancy, finance and taxation can be complex. And we feel that there are better ways to present this data than just through tables! The beauty of infographics is that they also allow you to provide a narrative to the data, whilst representing the numbers in a manner that is more easily digested.

We chose to produce an Accountant’s Overview of Social Media as we know from our recent Roadshows and Virtual Conference that it is a topic which is prompting a lot of debate in the industry.  I hope you find it useful and if you have any feedback, we’d love to hear it!

So without further ado, here is Sage Accountants’ Division’s first infographic:

Social Media: An accountants' overview

Alex Walker, Sage Accountants’ Team